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Xiamen cross-border e-commerce expo to attract record international participation
This year, the China (Xiamen) Cross-border E-commerce Expo (ICEIE) has achieved unprecedented global influence. Official institutions and industry organizations from multiple countries and regions have participated with high-quality local enterprises and buyer delegations, featuring exhibitors from over 12 countries, including South Korea, Thailand, Germany, and Brazil.
In addition to traditional food, beverages, and agricultural products, the Department of International Trade Promotion under Thailand's Ministry of Commerce will showcase its international e-commerce platform TOPTHAI, including the official flagship store in Thailand and the B2B services of thaitrade.com.
At the 2025 ICEIE, the Korea Pavilion will make a grand appearance with 44 premium enterprises under the theme "Korean Lifestyle Aesthetics". Spanning cosmetics and skincare, health foods, fashion collections, and maternal and infant products, the pavilion will comprehensively showcase Korea's high-quality lifestyle.
North Rhine-Westphalia International Business Agency will present Germany's premium investment environment and professional institutional services. Whether in advanced manufacturing or cutting-edge technology sectors, North Rhine-Westphalia possesses a wealth of advantages. Enterprises can gain access to the most authoritative information on investing in Germany and expanding into European markets.
The expo will also feature a dedicated business matching zone that facilitates numerous one-on-one trade negotiations through precise pairing services.