Xiamen International MICE Week to kick off on November 27
Themed by "Focusing on dual circulation strategy to promote MICE integration", the 2020 Xiamen International MICE Week will be held at Xiamen Fliport C&E Center from November 27 to 30.
In the meantime, the newly upgraded "Public Information Service Platform of Xiamen MICE Industry" will be officially launched.
This year's MICE Week will consist of nearly 20 activities, including the Xiamen International MICE Summit, and the International BRICS + Emerging Market MICE Cooperation Forum.
The exhibition area will also be set up for the first time, covering an area of about 4,000 square meters to collectively showcase the advantages of Xiamen MICE industry, policy environment and brand enterprises. Meanwhile, an "online MICE week" will be created relying on Xiamen MICE industry big data platform.